Living in Williams Bay, Wisconsin

Cost of living, income, home prices, rent and demographics of Williams Bay · Census data 2020–2024

Williams Bay has 2,981 residents with a median age of 45.9. The median household income is $84,113 (9% higher than the Wisconsin median), the median home value is $444,700, the median rent is $900/month.

Williams Bay at a glance

Population
2,981
Median age
45.9State: 40.2
Median household income
$84,113State: $77,485
Median home value
$444,700State: $266,500
Median rent
$900/moState: $1,087
Homeowners
77.2%
Bachelor's degree or higher
49.8%
Average commute
27 min

Is Williams Bay a good place to live?

Pros: Median household income 9% higher than the Wisconsin median; unemployment of 2.4%; a poverty rate of 8.7%.

Cons: Home values 67% higher than the state median; an average commute of 27 minutes.

The weather is best in June to September.

Cost of living in Williams Bay

Housing is the biggest part of the cost of living. In Williams Bay the median home value is $444,700, 34% higher than the U.S. median. Renters pay a median of $900 per month, which is 19% of household income. Homeowners with a mortgage pay $2,042 a month in housing costs.

Median home value

Williams Bay$444,700
Wisconsin$266,500
United States$332,700

Median monthly rent

Williams Bay$900
Wisconsin$1,087
United States$1,413

Williams Bay median household income

The median household income in Williams Bay is $84,113 and the income per person is $50,671. 8.7% of residents live below the poverty line (Wisconsin: 10.6%).

Median household income

Williams Bay$84,113
Wisconsin$77,485
United States$80,734

Housing in Williams Bay: homes for sale and rent

Housing units
2,173
Owner-occupied
77.2%
Renter-occupied
22.8%
Vacant
45.5%Includes seasonal homes
Median year built
1982
Average household size
2.47

45.5% of homes are vacant most of the year, a sign that Williams Bay has many vacation and second homes.

Williams Bay demographics

Population
2,981
Median age
45.9
Under 18
24.1%
65 and older
27.6%
Households
1,184
Foreign-born
1.9%
Veterans
6%Adults 18+

Race and ethnicity

White91.1%
Hispanic or Latino5.3%
Black0%
Asian1.4%

Hispanic or Latino can be of any race. Population history of Williams Bay ›

Education in Williams Bay

49.8% of adults 25 and older in Williams Bay have a bachelor's degree or higher (Wisconsin: 33.4%), and 19.2% have a graduate or professional degree.

Bachelor's degree or higher

Williams Bay49.8%
Wisconsin33.4%
United States35.7%

Jobs and commute in Williams Bay

Unemployment rate
2.4%State: 3.2%
Average commute
27 minState: 22 min
Work from home
18%
Drive alone
73.8%
Public transit
1.3%
Walk to work
0.9%
Homes with broadband
88.4%

Williams Bay vs nearby towns

TownPopulationMedian incomeHome valueRent
Williams Bay2,981$84,113$444,700$900
Fontana-on-Geneva Lake1,737$106,750$572,600$1,149
Como2,197$75,266$278,400$1,543
Walworth2,759$70,208$290,600$968
Delavan Lake2,757$83,550$355,500$913
Delavan8,689$65,357$218,800$1,094
Lake Geneva8,521$75,629$343,800$1,389
Elkhorn10,221$77,649$273,600$1,034
Springfield100$45,962$264,800—

More for people moving to Williams Bay

Williams Bay ZIP code ›Weather and climate ›

Living in Williams Bay: FAQ

What is the median household income in Williams Bay, WI?

The median household income in Williams Bay is $84,113, 9% higher than the Wisconsin median of $77,485 (U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024).

What is the average home price in Williams Bay?

The median home value in Williams Bay is $444,700, compared with $266,500 in Wisconsin.

How much is rent in Williams Bay?

The median gross rent in Williams Bay is $900 per month, about 19% of household income.

Is Williams Bay, WI a good place to live?

Pluses: median household income 9% higher than the Wisconsin median; unemployment of 2.4%; a poverty rate of 8.7%. Minuses: home values 67% higher than the state median; an average commute of 27 minutes.

What is the median age in Williams Bay?

The median age in Williams Bay is 45.9 years (Wisconsin: 40.2).

How long is the commute in Williams Bay?

The average commute to work in Williams Bay is 27 minutes; 18% of workers work from home.

What is the unemployment rate in Williams Bay?

The unemployment rate in Williams Bay is 2.4% (U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024).

How educated is Williams Bay?

49.8% of adults in Williams Bay have a bachelor's degree or higher.

Source: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024 (margins of error apply, especially in small towns). Figures are in 2024 dollars.

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