Living in Whitefish Bay, Wisconsin
Cost of living, income, home prices, rent and demographics of Whitefish Bay · Census data 2020–2024
Whitefish Bay has 14,665 residents with a median age of 40.5. The median household income is $157,109 (103% higher than the Wisconsin median), the median home value is $533,800, the median rent is $1,335/month.
Whitefish Bay at a glance
- Population
- 14,665
- Median age
- 40.5State: 40.2
- Median household income
- $157,109State: $77,485
- Median home value
- $533,800State: $266,500
- Median rent
- $1,335/moState: $1,087
- Homeowners
- 83.1%
- Bachelor's degree or higher
- 81.9%
- Average commute
- 21 min
Is Whitefish Bay a good place to live?
Pros: Median household income 103% higher than the Wisconsin median; an average commute of 21 minutes; unemployment of 2.6%; a poverty rate of 3.7%.
Cons: Home values 100% higher than the state median.
The weather is best in June to September.
Cost of living in Whitefish Bay
Housing is the biggest part of the cost of living. In Whitefish Bay the median home value is $533,800, 60% higher than the U.S. median. Renters pay a median of $1,335 per month, which is 28.6% of household income. Homeowners with a mortgage pay $2,847 a month in housing costs.
Whitefish Bay median household income
The median household income in Whitefish Bay is $157,109 and the income per person is $78,966. 3.7% of residents live below the poverty line (Wisconsin: 10.6%).
Housing in Whitefish Bay: homes for sale and rent
- Housing units
- 5,493
- Owner-occupied
- 83.1%
- Renter-occupied
- 16.9%
- Vacant
- 2.7%Includes seasonal homes
- Median year built
- 1944
- Average household size
- 2.74
Whitefish Bay demographics
- Population
- 14,665
- Median age
- 40.5
- Under 18
- 31%
- 65 and older
- 14.4%
- Households
- 5,347
- Foreign-born
- 7.7%
- Veterans
- 2.3%Adults 18+
Hispanic or Latino can be of any race. Population history of Whitefish Bay ›
Education in Whitefish Bay
81.9% of adults 25 and older in Whitefish Bay have a bachelor's degree or higher (Wisconsin: 33.4%), and 42.1% have a graduate or professional degree.
Jobs and commute in Whitefish Bay
- Unemployment rate
- 2.6%State: 3.2%
- Average commute
- 21 minState: 22 min
- Work from home
- 26.7%
- Drive alone
- 64.3%
- Public transit
- 1.1%
- Walk to work
- 2.4%
- Homes with broadband
- 97.3%
Whitefish Bay vs nearby towns
| Town | Population | Median income | Home value | Rent |
|---|---|---|---|---|
| Whitefish Bay | 14,665 | $157,109 | $533,800 | $1,335 |
| Glendale | 13,656 | $78,092 | $282,800 | $1,432 |
| Shorewood | 13,627 | $86,726 | $443,700 | $1,347 |
| Fox Point | 6,683 | $141,467 | $444,700 | $1,726 |
| River Hills | 1,632 | $204,427 | $699,600 | $2,156 |
| Bayside | 4,329 | $160,096 | $431,900 | $1,647 |
| Milwaukee | 566,973 | $54,234 | $184,000 | $1,059 |
| Brown Deer | 12,564 | $93,974 | $239,300 | $1,183 |
| Wauwatosa | 48,529 | $101,138 | $339,000 | $1,438 |
More for people moving to Whitefish Bay
Whitefish Bay ZIP code ›Weather and climate ›Living in Whitefish Bay: FAQ
What is the median household income in Whitefish Bay, WI?
The median household income in Whitefish Bay is $157,109, 103% higher than the Wisconsin median of $77,485 (U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024).
What is the average home price in Whitefish Bay?
The median home value in Whitefish Bay is $533,800, compared with $266,500 in Wisconsin.
How much is rent in Whitefish Bay?
The median gross rent in Whitefish Bay is $1,335 per month, about 28.6% of household income.
Is Whitefish Bay, WI a good place to live?
Pluses: median household income 103% higher than the Wisconsin median; an average commute of 21 minutes; unemployment of 2.6%; a poverty rate of 3.7%. Minuses: home values 100% higher than the state median.
What is the median age in Whitefish Bay?
The median age in Whitefish Bay is 40.5 years (Wisconsin: 40.2).
How long is the commute in Whitefish Bay?
The average commute to work in Whitefish Bay is 21 minutes; 26.7% of workers work from home.
What is the unemployment rate in Whitefish Bay?
The unemployment rate in Whitefish Bay is 2.6% (U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024).
How educated is Whitefish Bay?
81.9% of adults in Whitefish Bay have a bachelor's degree or higher.
Source: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024 (margins of error apply, especially in small towns). Figures are in 2024 dollars.
Last updated: