Living in Superior, Wisconsin

Cost of living, income, home prices, rent and demographics of Superior · Census data 2020–2024

Superior has 26,677 residents with a median age of 39.1. The median household income is $64,216 (17% lower than the Wisconsin median), the median home value is $180,400, the median rent is $900/month.

Superior at a glance

Population
26,677
Median age
39.1State: 40.2
Median household income
$64,216State: $77,485
Median home value
$180,400State: $266,500
Median rent
$900/moState: $1,087
Homeowners
60.6%
Bachelor's degree or higher
29.1%
Average commute
16 min

Is Superior a good place to live?

Pros: Home values 32% lower than the state median; an average commute of 16 minutes; unemployment of 3.2%.

Cons: Median household income 17% lower than the Wisconsin median; a poverty rate of 13.3%.

The weather is best in June to September.

Cost of living in Superior

Housing is the biggest part of the cost of living. In Superior the median home value is $180,400, 46% lower than the U.S. median. Renters pay a median of $900 per month, which is 27.6% of household income. Homeowners with a mortgage pay $1,393 a month in housing costs.

Median home value

Superior$180,400
Wisconsin$266,500
United States$332,700

Median monthly rent

Superior$900
Wisconsin$1,087
United States$1,413

Superior median household income

The median household income in Superior is $64,216 and the income per person is $37,690. 13.3% of residents live below the poverty line (Wisconsin: 10.6%).

Median household income

Superior$64,216
Wisconsin$77,485
United States$80,734

Housing in Superior: homes for sale and rent

Housing units
12,776
Owner-occupied
60.6%
Renter-occupied
39.4%
Vacant
6.4%Includes seasonal homes
Median year built
1957
Average household size
2.15

Superior demographics

Population
26,677
Median age
39.1
Under 18
19%
65 and older
17.9%
Households
11,956
Foreign-born
2.4%
Veterans
7%Adults 18+

Race and ethnicity

White88.9%
Hispanic or Latino2.6%
Black1%
Asian1.1%

Hispanic or Latino can be of any race. Population history of Superior ›

Education in Superior

29.1% of adults 25 and older in Superior have a bachelor's degree or higher (Wisconsin: 33.4%), and 8.3% have a graduate or professional degree.

Bachelor's degree or higher

Superior29.1%
Wisconsin33.4%
United States35.7%

Jobs and commute in Superior

Unemployment rate
3.2%State: 3.2%
Average commute
16 minState: 22 min
Work from home
8.7%
Drive alone
73.7%
Public transit
1.4%
Walk to work
4.8%
Homes with broadband
86.6%

Superior vs nearby towns

TownPopulationMedian incomeHome valueRent
Superior26,677$64,216$180,400$900
Superior653$70,694$274,200$1,270
Oliver462$86,250$223,200$967
Duluth87,093$68,807$242,700$1,087
Proctor3,100$67,377$224,700$1,044
Hermantown10,218$90,849$382,300$1,463
Esko1,813$109,063$318,800$1,215
Rice Lake4,153$89,663$309,600$1,305
Wrenshall404$98,750$243,200$1,292

More for people moving to Superior

Superior ZIP code ›Weather and climate ›

Living in Superior: FAQ

What is the median household income in Superior, WI?

The median household income in Superior is $64,216, 17% lower than the Wisconsin median of $77,485 (U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024).

What is the average home price in Superior?

The median home value in Superior is $180,400, compared with $266,500 in Wisconsin.

How much is rent in Superior?

The median gross rent in Superior is $900 per month, about 27.6% of household income.

Is Superior, WI a good place to live?

Pluses: home values 32% lower than the state median; an average commute of 16 minutes; unemployment of 3.2%. Minuses: median household income 17% lower than the Wisconsin median; a poverty rate of 13.3%.

What is the median age in Superior?

The median age in Superior is 39.1 years (Wisconsin: 40.2).

How long is the commute in Superior?

The average commute to work in Superior is 16 minutes; 8.7% of workers work from home.

What is the unemployment rate in Superior?

The unemployment rate in Superior is 3.2% (U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024).

How educated is Superior?

29.1% of adults in Superior have a bachelor's degree or higher.

Source: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024 (margins of error apply, especially in small towns). Figures are in 2024 dollars.

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