Living in Madison, Wisconsin

Cost of living, income, home prices, rent and demographics of Madison · Census data 2020–2024

Madison has 278,001 residents with a median age of 31.8. The median household income is $78,050 (about the same as the Wisconsin median), the median home value is $372,900, the median rent is $1,413/month.

Madison at a glance

Population
278,001
Median age
31.8State: 40.2
Median household income
$78,050State: $77,485
Median home value
$372,900State: $266,500
Median rent
$1,413/moState: $1,087
Homeowners
46%
Bachelor's degree or higher
59.9%
Average commute
19 min

Is Madison a good place to live?

Pros: Median household income about the same as the Wisconsin median; an average commute of 19 minutes; unemployment of 2.7%.

Cons: Home values 40% higher than the state median; a poverty rate of 16.4%.

The weather is best in June to September.

Cost of living in Madison

Housing is the biggest part of the cost of living. In Madison the median home value is $372,900, 12% higher than the U.S. median. Renters pay a median of $1,413 per month, which is 30.1% of household income. Homeowners with a mortgage pay $2,098 a month in housing costs.

Median home value

Madison$372,900
Wisconsin$266,500
United States$332,700

Median monthly rent

Madison$1,413
Wisconsin$1,087
United States$1,413

Madison median household income

The median household income in Madison is $78,050 and the income per person is $49,425. 16.4% of residents live below the poverty line (Wisconsin: 10.6%).

Median household income

Madison$78,050
Wisconsin$77,485
United States$80,734

Housing in Madison: homes for sale and rent

Housing units
133,530
Owner-occupied
46%
Renter-occupied
54%
Vacant
3.9%Includes seasonal homes
Median year built
1980
Average household size
2.06

Madison demographics

Population
278,001
Median age
31.8
Under 18
16.1%
65 and older
13%
Households
128,261
Foreign-born
11.6%
Veterans
3.4%Adults 18+

Race and ethnicity

White71.4%
Hispanic or Latino9.4%
Black7.2%
Asian8%

Hispanic or Latino can be of any race. Population history of Madison ›

Education in Madison

59.9% of adults 25 and older in Madison have a bachelor's degree or higher (Wisconsin: 33.4%), and 25.7% have a graduate or professional degree.

Bachelor's degree or higher

Madison59.9%
Wisconsin33.4%
United States35.7%

Jobs and commute in Madison

Unemployment rate
2.7%State: 3.2%
Average commute
19 minState: 22 min
Work from home
20.5%
Drive alone
56.7%
Public transit
5.3%
Walk to work
7.6%
Homes with broadband
91.3%

Madison vs nearby towns

TownPopulationMedian incomeHome valueRent
Madison278,001$78,050$372,900$1,413
Shorewood Hills2,149$153,542$939,900$1,919
Maple Bluff1,329$198,750$882,700$1,438
Middleton22,301$89,524$484,200$1,437
Monona8,527$87,773$427,900$1,275
Waunakee15,687$125,220$515,900$1,324
Fitchburg32,619$86,516$417,200$1,373
Verona15,232$119,606$420,400$1,605
McFarland9,160$97,500$390,100$1,458

More for people moving to Madison

Madison ZIP code ›Weather and climate ›

Living in Madison: FAQ

What is the median household income in Madison, WI?

The median household income in Madison is $78,050, about the same as the Wisconsin median of $77,485 (U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024).

What is the average home price in Madison?

The median home value in Madison is $372,900, compared with $266,500 in Wisconsin.

How much is rent in Madison?

The median gross rent in Madison is $1,413 per month, about 30.1% of household income.

Is Madison, WI a good place to live?

Pluses: median household income about the same as the Wisconsin median; an average commute of 19 minutes; unemployment of 2.7%. Minuses: home values 40% higher than the state median; a poverty rate of 16.4%.

What is the median age in Madison?

The median age in Madison is 31.8 years (Wisconsin: 40.2).

How long is the commute in Madison?

The average commute to work in Madison is 19 minutes; 20.5% of workers work from home.

What is the unemployment rate in Madison?

The unemployment rate in Madison is 2.7% (U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024).

How educated is Madison?

59.9% of adults in Madison have a bachelor's degree or higher.

Source: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024 (margins of error apply, especially in small towns). Figures are in 2024 dollars.

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