Living in Appleton, Wisconsin

Cost of living, income, home prices, rent and demographics of Appleton · Census data 2020–2024

Appleton has 75,023 residents with a median age of 37.5. The median household income is $80,483 (4% higher than the Wisconsin median), the median home value is $231,400, the median rent is $1,030/month.

Appleton at a glance

Population
75,023
Median age
37.5State: 40.2
Median household income
$80,483State: $77,485
Median home value
$231,400State: $266,500
Median rent
$1,030/moState: $1,087
Homeowners
67.1%
Bachelor's degree or higher
38.2%
Average commute
19 min

Is Appleton a good place to live?

Pros: Median household income 4% higher than the Wisconsin median; home values 13% lower than the state median; an average commute of 19 minutes; a poverty rate of 8.3%.

Cons: Unemployment of 3.5%.

The weather is best in June to September.

Cost of living in Appleton

Housing is the biggest part of the cost of living. In Appleton the median home value is $231,400, 30% lower than the U.S. median. Renters pay a median of $1,030 per month, which is 25.4% of household income. Homeowners with a mortgage pay $1,491 a month in housing costs.

Median home value

Appleton$231,400
Wisconsin$266,500
United States$332,700

Median monthly rent

Appleton$1,030
Wisconsin$1,087
United States$1,413

Appleton median household income

The median household income in Appleton is $80,483 and the income per person is $50,397. 8.3% of residents live below the poverty line (Wisconsin: 10.6%).

Median household income

Appleton$80,483
Wisconsin$77,485
United States$80,734

Housing in Appleton: homes for sale and rent

Housing units
32,221
Owner-occupied
67.1%
Renter-occupied
32.9%
Vacant
3.7%Includes seasonal homes
Median year built
1971
Average household size
2.34

Appleton demographics

Population
75,023
Median age
37.5
Under 18
22.7%
65 and older
16.6%
Households
31,030
Foreign-born
7.2%
Veterans
6.1%Adults 18+

Race and ethnicity

White80.7%
Hispanic or Latino6.6%
Black2.9%
Asian6.6%

Hispanic or Latino can be of any race. Population history of Appleton ›

Education in Appleton

38.2% of adults 25 and older in Appleton have a bachelor's degree or higher (Wisconsin: 33.4%), and 11.7% have a graduate or professional degree.

Bachelor's degree or higher

Appleton38.2%
Wisconsin33.4%
United States35.7%

Jobs and commute in Appleton

Unemployment rate
3.5%State: 3.2%
Average commute
19 minState: 22 min
Work from home
12.6%
Drive alone
74.4%
Public transit
0.7%
Walk to work
2.4%
Homes with broadband
94.2%

Appleton vs nearby towns

TownPopulationMedian incomeHome valueRent
Appleton75,023$80,483$231,400$1,030
Kimberly7,447$70,451$228,100$1,161
Little Chute11,754$87,538$245,800$1,150
Combined Locks3,622$93,490$246,000—
Menasha18,273$64,698$191,800$903
Fox Crossing19,131$79,187$248,100$1,009
Kaukauna17,706$80,365$225,700$1,083
Harrison13,658$121,504$348,500$1,422
Greenville12,987$117,977$357,400$1,214

More for people moving to Appleton

Appleton ZIP code ›Weather and climate ›

Living in Appleton: FAQ

What is the median household income in Appleton, WI?

The median household income in Appleton is $80,483, 4% higher than the Wisconsin median of $77,485 (U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024).

What is the average home price in Appleton?

The median home value in Appleton is $231,400, compared with $266,500 in Wisconsin.

How much is rent in Appleton?

The median gross rent in Appleton is $1,030 per month, about 25.4% of household income.

Is Appleton, WI a good place to live?

Pluses: median household income 4% higher than the Wisconsin median; home values 13% lower than the state median; an average commute of 19 minutes; a poverty rate of 8.3%. Minuses: unemployment of 3.5%.

What is the median age in Appleton?

The median age in Appleton is 37.5 years (Wisconsin: 40.2).

How long is the commute in Appleton?

The average commute to work in Appleton is 19 minutes; 12.6% of workers work from home.

What is the unemployment rate in Appleton?

The unemployment rate in Appleton is 3.5% (U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024).

How educated is Appleton?

38.2% of adults in Appleton have a bachelor's degree or higher.

Source: U.S. Census Bureau, American Community Survey 5-year estimates 2020–2024 (margins of error apply, especially in small towns). Figures are in 2024 dollars.

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